PREMIER basketball in western NY

Upstate franchise
basketball association

High level basketball in western NY

WNY's PREMIER AAU ORGANIZATION

Upstate Franchise Basketball Association recognizes that basketball may be only one facet of a young person’s life. Our mission here at UFBA is to become a memorable part of their growth and development. UFBA will do so by providing a healthy, safe, and a conducive environment. In turn, this will allow them to have the confidence needed in their athletic abilities, they will improve their basketball and life skills, while enjoying the camaraderie of their fellow teammates, coaches and the thrill of playing a competitive basketball.

HIGH value LEADERSHIP

Meet the coaches

alumni & commits

Congrats to our alumni on playing at the next level! We help our athletes with recruiting and the college process. Click here to learn more

Atwan Anderson '14

University Connecticut

Supreme Hannah '22

Daemen

Dane Miller '15

Rutgers

Thomas Bryant '18

Indiana University

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Upstate Franchise Basketball Association

Upstate Franchise Basketball Association

UFBA aims to be the premier AAU organization in WNY and is more than just basketball… we focus on providing opportunities to our youth through education, life skills, and mentorship. Our commitment is to complete the personal growth of our players.

www.facebook.com/share/p/mGX59ay41BNoUJpq/?mibextid=WC7FNeLook at the guy on the left. He’s got the lock, but he seems totally comfortable, maybe even complacent. He doesn’t care to change his situation. Then there’s the one in the middle, still locked but clearly frustrated. He knows something’s off, but he hasn’t figured out how to break free yet. He represents that moment in life where we know we need a shift but just can't seem to get there. Lastly, the third person has the key — knowledge. He’s opened his mind and is learning, growing, and changing. The book in his hands isn’t just a literal symbol of learning, it’s the pathway to unlocking potential.This image reminds me of how easily we can fall into mental traps. Sometimes we’re too comfortable with our routines to seek growth, and other times we’re just stuck in frustration, not knowing how to break free. But the power to change is within us. We all have the potential to open our minds — to learn, to explore, to grow.It’s not about being the smartest person in the room, it’s about being willing to learn. Growth doesn’t come from staying locked in the same mindset. It comes from curiosity, from questioning your own beliefs, and from opening your mind to new perspectives. So, if you ever feel like the guy with the lock on his head, remember: the key is right in front of you, and it's never too late to use it.💛💡 ... See MoreSee Less
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What a perfect day for a cornhole tournament! A huge thanks to our sponsors including Shamrock Jack's Irish Pub, the Hampton Inn in Canandagua, and especially Mark and Michelle and their amazing team at South Bay Bar & Grill. A special thanks to Gina, Les, Brian, Dave, and Toni for all of their help in running the tournament. And, to all of our players. We appreciate all of you and your support of UFBA! ... See MoreSee Less
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Looking for 1 more player to join our 6 man VARSITY BOYS group this Tuesday 4:30-6 with Matt. We will shoot in the Dr Dish for the first 20 minutes. Last 70 mins will be a mix of conditioning using finishing moves and catch and shoot drills. We will also be jump training. This is for serious varsity boys who are already skilled. This is a SUPPLEMENT to what you are already doing with your teams this preseason. DM us if this sounds like you. ... See MoreSee Less
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